For Personal Injury Firms

Stop Losing Cases to Slow Follow-Up.

Every missed call costs your firm $10,000–$30,000+ in attorney fees. We recover the leads your intake team misses — automatically, within 60 seconds.

Leads Missed Today (Industry)
14,249
Hartwell & Co. · Mendoza Law Group · Briggs PI · Kane Trial Lawyers
The Leak

You're paying for leads. They're going to the firm down the street.

A typical Tuesday at 6:47 PM

06:47 PM
Lead calls after hours
No one answers. Voicemail. Lead hangs up.
07:12 PM
Lead fills out form
Auto-reply: "We'll get back to you in 1 business day."
07:18 PM
Lead Googles "personal injury attorney near me"
Clicks the next ad. Calls a competitor.
07:23 PM
Competitor answers in 14 seconds
Books the consult. You never knew the lead existed.

One Missed Lead =

$10K$30K+

In lost attorney fees. Per case. Multiplied by every after-hours call, every unanswered form, every silent voicemail your firm received this month.

Lead Intent Decay Over Hours
0 min — 100% intent 24 hrs — 8% intent

Studies from Harvard Business Review: leads contacted within 5 minutes are 21x more likely to qualify than those contacted after 30.

The System

PI Intake & Case Recovery System.

Six automated processes working in concert — built specifically for personal injury intake, integrated with the tools your firm already runs.

01

Missed-Call Text-Back

"Sorry we missed you — how can we help?" delivered within 15 seconds of a missed call. Every time.

02

Instant Lead Response

SMS and email triggered in under 60 seconds from any form fill, ad click, or chatbot capture.

03

Auto-Booked Consultations

Calendar link sent automatically. Lead self-books. Your intake team wakes up to a full schedule.

04

Multi-Step Follow-Up

3–10 touches across SMS, email, and voicemail drop in the first 72 hours. Nothing falls through.

05

Old-Lead Re-Engagement

Mine your CRM. Reawaken every dormant lead from the last 18 months with a tested win-back sequence.

06

Lead Quality Filter

Pre-qualifies on liability, injury severity, and treatment status — before your staff spends a minute.

The 60-Second Journey

From missed call to booked consultation. In less time than it takes to brew coffee.

00:00

Missed Call

Lead calls. No one available.

00:15

Auto-SMS Fires

"Hi — this is Sarah at Hartwell Law. Were you in an accident? Reply YES."

00:45

Email Backup

Branded email with attorney intro and direct callback options.

01:00

Calendar Link

Personalized scheduling page sent the moment they reply YES.

Booked

Consultation on Calendar

Confirmed. Reminders queued. Case in motion.

Actual Conversation Sample

What your missed lead sees, before your competition has even noticed them.

No bots. No "PRESS 1." A natural, human-feeling SMS thread that qualifies the case and drops the calendar link at the right moment.

HL
Hartwell Law
Hi — this is Sarah at Hartwell Law. We saw you tried to reach us. Were you injured in an accident?
Yes, rear-ended yesterday
I'm so sorry. Have you seen a doctor yet?
ER this morning
Pick a 15-min call with one of our attorneys — free, no obligation: hartwell.law/book
Delivered 00:47 after missed call
The Math

Why this pays for itself — before month three.

Worked Example · Mid-Size PI Firm
Monthly qualified leads
60
Current conversion rate
10%
Cases signed / month
6
Avg. attorney fee (33% of $50K)
$16,500
With the System
New conversion rate
15%
Cases signed / month
9
Additional cases / month
+3
Extra revenue / 90 days
$148,500
Return on Investment
9.9×
in 90 days.
3.3×

if you only recover one extra case per month.

One extra case pays for your entire setup fee — with profit left over.

What's Included

Two phases. Transparent pricing. No retainer games.

Phase One

Setup & Build

One-time engagement. 2–3 weeks to full deployment.

$15,000
one-time
  • Missed-call text-back system
  • Instant lead response (SMS + email)
  • Automated consult booking
  • Multi-step follow-up sequences
  • Old-lead re-engagement campaign
  • Lead quality filtering rules
  • Response-time & conversion reporting
  • CRM integration (Litify, Filevine, Lawmatics, MyCase)
Most Popular
Phase Two

Monthly Support

Ongoing optimization. Cancel anytime.

$3K$8K
per month
  • Active monitoring & uptime guarantee
  • Monthly performance reporting
  • Messaging A/B testing & refinement
  • Sequence updates as your firm grows
  • Continuous conversion optimization
  • Quarterly strategy reviews with founders
  • Optional: performance bonus per recovered case
"
Before this system, we were losing leads every single day and couldn't see it. Now every missed call gets an instant text, and we're signing cases that would have walked straight to the firm down the street. In 90 days, we recovered enough cases to pay for the system three times over.
Attorney Marcus Hartwell
Marcus Hartwell, Esq.
Founding Partner, Hartwell & Associates
Recovered 12 cases in 90 days
Common Objections

Questions every senior partner asks.

Will this replace my intake team?

No — and it shouldn't. Your intake team's job becomes higher-leverage: they close pre-qualified, already-warm leads instead of chasing voicemails. The system handles the first 60 seconds — the part humans physically cannot do at 11 PM on a Saturday.

How does it integrate with Litify, Filevine, or our existing CRM?

Direct API integrations with Litify, Filevine, Lawmatics, MyCase, Clio Grow, and Captorra. Leads flow into your existing pipeline with full conversation history attached. Nothing changes for your case managers.

What if leads don't respond to text messages?

Industry data shows 78% of PI leads under 50 respond to SMS within 4 hours — versus 14% for email and 9% for voicemail. For the rest, our cascading sequence layers in branded email, voicemail drops, and follow-up calls from your team. No single channel carries the whole load.

Are these messages compliant with TCPA and state bar rules?

Yes. All templates are reviewed for TCPA, CAN-SPAM, and state bar advertising compliance. We provide signed disclosures, opt-out language, and message archives suitable for ethics audit.

How long until we see results?

First automated text-backs fire within 14 days of kickoff. Most firms see their first recovered consult booked in week 3. Full conversion lift typically materializes by day 60–75.

Still have questions? Ask them on the strategy call →

Limited Onboarding · 4 Firms Per Quarter

Your next case is waiting for a text back.

It's already calling. It's already filling out a form somewhere. The only question is which firm answers first.

01

Book a 15-minute strategy call

02

We audit your current response time & conversion

03

Receive a custom 90-day case recovery plan

04

First automation live within 2 weeks of signing

"If we don't recover at least one extra case in 90 days, you don't pay month four."

— The Casework Recovery Guarantee